CREATOR & FOUNDER, Claire Hillard.

Why NAAMe?

After 16 years of working within the Fashion Industry as a Womenswear Buyer & Trend Forecaster, I wanted to find a way to pass my knowledge and insights onto the consumer directly in a way that promoted fashion with a healthy mindset. Having predominantly worked within fast fashion, it became important for me to find a more fulfilling way to explore my continued passion for trends and provide myself with a more sustainable career path for myself and the environment. My passion for writing led me to create NAAMe, a platform to present the fashion trends and social topics that matter to me whilst also acting as a portfolio for my work.

You can read more about my personal story here.

So what is NAAMe?

Notallaboutme.com is an online Fashion magazine and trend forecasting service, providing Fashion trends and insights that are inclusive of everyone. It promotes a fashion for all mindset, exploring sustainable and ethical Fashion, encouraging body positivity, supporting mental health, equality, diversity, and generally celebrating being perfectly imperfect.

This website is not all about me, it is about celebrating others, the healthy mindset they encourage, and their positive influence amongst the challenging world we live in.

To find out more about the trend forecasting service available, please click here.

Who Am I?

Hi, I am Claire, a freelance fashion trend forecaster, with 16 years of experience in fashion buying and trend forecasting. My experience spans years of working for large retailers, providing me with a diverse knowledge of fashion trends and consumer buying patterns . I am passionate about anything trend related, fascinated by consumer mindsets, and keen to promote a healthy mindset of body positivity, diversity, and sustainability within the Fashion industry.

If you would like to find out more about my experience and approach to trend forecasting please click here. You can also view my portfolio gallery here.

Contact Me.

If you are interested in working with me, please feel free to contact me:

notallaboutmeofficial@gmail.com or +447783370744

You can also subscribe to Notallaboutme.com to receive updates on new articles or follow me on Instagram @notallaboutmeofficial.